6 Technology Innovation Sources for Outside-In Learning
The speed and variety of new ideas makes technology innovation harder than ever before. For most of the last 30 years, those of us in the field of information technology only really concerned ourselves with one major new technology trend at a time - distributed computing, GUIs, OOAD or data warehousing. Now we have not one, […] MORE
June 28, 2014
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One Simple Solution to Unite the CIO and CMO
Why can’t CIOs and CMOs just get along? Based on my experience, there is one primary reason why their relationship is adversarial: the CIO and CMO can’t agree on who is responsible for what, so they are perpetually trampling on each other’s toes. Our 2014 Digital IQ study identified a strong CIO-CMO partnership as one […] MORE
June 17, 2014
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Winning Over Choosey Multichannel Customers
Guest post by Ian Kahn When you think about a multichannel consumer, you probably envision a customer who is running from store to store and bouncing from web site to web site in search of the best deal. In reality, multichannel consumers have a limited list of retailers among their favorites, according to PwC’s 2014 […] MORE
June 12, 2014
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Finding a Home for the Chief Data Science Officer
Guest post by Anand S. Rao Where should the Chief Data Science Officer (CDSO) reside inside the enterprise? The short answer: it depends. Companies that are deadly serious about using analytics to transform their industry draw a direct line from the CDSO to the CEO. This is the ideal arrangement, but it’s rare. We predict […] MORE
May 29, 2014
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The Internet of Things Means Business
According to a survey by the research arm of The Economist, businesses are slightly more likely to be using the Internet of Things for internal operations and processes than in external products or services. It’s important to draw a distinction between forward-facing IoT and what I call the Internet of Business Things (IoBT). The knowledge, […] MORE
May 16, 2014
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5 Trends Spotted at Forrester’s Forum for Technology Management
PwC had the privilege to sponsor Forrester’s Forum for Technology Management Leaders this week in Orlando and our team had a great time and learned a great deal. We distilled our conversations into 5 trends that we think are picking up steam based on what we heard. 1. We are Nearing the Digital Moment of Truth […] MORE
May 08, 2014
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Scaling Agile for the Enterprise
Guest post by Tim Mattix, Mario Gouvea and Vikram Purohit With the ever-evolving software development landscape, large enterprises are increasingly “going Agile.” Agile is applicable to many scenarios; for example, Extreme Programming (XP) zeroes in on software engineering while wrapping in novel approaches to boost quality, and Scrum is the most widely adopted agile method. […] MORE
May 05, 2014
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Enterprise Agile: One Size Does Not Fit All
Guest post by Tim Mattix It’s no surprise that agile development software methods are quickly claiming ground over waterfall methods. The linear waterfall model and its sequential design process run counter to the reality that customers often don’t know exactly what they want up-front; rather, they tend to fine-tune their requirements through ongoing two-way interactions […] MORE
February 26, 2014
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6 Signs You Need a New IT Strategy
Guest post by Mike Pearl IT departments face crushing pressure from every direction to transform IT to meet the daunting demands of the digital age. If you feel yourself asking questions related to IT’s role, better working relationships with Marketing, and how to capitalize on the firehose of emerging technologies, it is likely time for […] MORE
January 19, 2014
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Digital Enterprise or Digital Front Office?
CIO Magazine’s latest State of the CIO report tells us that only 25% of 722 CIOs surveyed think that their IT organization is positioned as true business colleagues within the rest of their organizations. This dismal positioning is consistent with PwC’s Digital IQ findings that show that only a quarter of companies put IT at […] MORE
January 06, 2014
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